Privacy Policy
Effective Date: 02/17/2025
This Privacy Policy describes how Active Knees Recovery Program (“Active Knees”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit our website activeknees.shop or use our services. We are committed to protecting your privacy and ensuring compliance with applicable privacy laws, including the California Consumer Privacy Act (CCPA), General Data Protection Regulation (GDPR) for European users, and Lei Geral de Proteção de Dados (LGPD) for Brazilian users.
- Information We Collect
We collect and process personal data in the following ways:
- Information You Provide Directly
- When you register an account, purchase a product, or contact us, we may collect your name, email address, billing address, payment details, and other necessary data.
- If you subscribe to our newsletter, we collect your email address.
- Information Collected Automatically
When you visit activeknees.shop, we may collect:
- Device Information: IP address, browser type, operating system, and referring URL.
- Usage Data: Pages visited, time spent on the site, and interactions with features.
- Cookies & Tracking Technologies: We use cookies, pixels, and similar technologies to enhance your experience.
- Information from Third-Party Services
We may receive information from analytics providers such as Google Analytics and Facebook Pixel (soon to be implemented) for performance tracking and marketing optimization.
- How We Use Your Information
We use your data to:
- Provide and manage our services.
- Process payments and orders securely.
- Improve and personalize user experience.
- Send marketing emails and promotions (you can opt out anytime).
- Detect and prevent fraudulent transactions.
- Comply with legal obligations.
- Legal Basis for Processing (GDPR & LGPD Compliance)
We process personal data based on:
- Contract Performance: Necessary to fulfill a purchase or service.
- Legitimate Interest: Enhancing user experience and security.
- Legal Obligation: Compliance with legal and tax regulations.
- User Consent: When required, such as for marketing communications.
- Your Rights & Choices
Depending on your location, you have certain privacy rights:
For U.S. Residents (CCPA)
- Right to Know: Request access to the personal data we collect.
- Right to Delete: Request deletion of your personal information.
- Right to Opt-Out: You can opt out of data selling or sharing.
- Right to Non-Discrimination: No penalties for exercising privacy rights.
To exercise these rights, email us at kneesactive@gmail.com.
For EU Residents (GDPR)
- Right to Access: Request a copy of your personal data.
- Right to Rectification: Request corrections to inaccurate data.
- Right to Erasure: Request deletion of personal data.
- Right to Data Portability: Request transfer of data to another provider.
- Right to Restrict Processing: Limit how we use your data.
- Right to Withdraw Consent: Revoke consent at any time.
For Brazilian Residents (LGPD)
- Right to Confirm: Know what data we process about you.
- Right to Correction: Request updates to your personal information.
- Right to Deletion: Request removal of your personal data.
- Right to Information: Learn about third parties with whom we share data.
- Right to Revoke Consent: Withdraw consent at any time.
To make a privacy request, contact us at kneesactive@gmail.com.
- Data Retention & Security
We retain personal data as long as necessary to fulfill our services and legal obligations. We implement industry-standard security measures, including:
- SSL encryption to protect transactions.
- Restricted access to sensitive data.
- Regular security audits and compliance reviews.
- Sharing & Disclosure of Data
We do not sell your personal information. However, we may share your data with:
- Service Providers (e.g., payment processors like Stripe, hosting providers, email services).
- Legal Authorities (if required by law or for fraud prevention).
- Business Transfers (if we undergo a merger or acquisition).
- Cookies & Tracking Technologies
We use cookies to:
- Improve website functionality.
- Analyze visitor behavior (Google Analytics & Facebook Pixel).
- Show relevant ads (retargeting via Facebook & Google Ads).
You can disable cookies through your browser settings:
- International Data Transfers
If you are outside the U.S., your information may be transferred and stored in the U.S. By using our services, you consent to this transfer.
- Changes to This Policy
We may update this Privacy Policy periodically. Changes will be posted with a revised “Effective Date.”
- Contact Us
If you have any questions about this Privacy Policy or how your data is handled, contact us at:
Active Knees Recovery Program
Website: activeknees.shop
Email: kneesactive@gmail.com
Last Updated: 02/17/2025